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▶ Ep. 25
Why ugly ads perform better with Callum Devine from CB Social.

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Richard Ball

Bio Summary

Richard Ball, an experienced professional, leads brand and marketing efforts at REVIEWS.io. With a background in digital development and brand management, including roles at TEN., Beginning Boutique, and Media Heroes, he combines creativity and strategic insight to drive success. Passionate about leveraging technology to tell compelling brand stories, Richard holds a degree from the University of Lincoln and resides in Kibworth Beauchamp, England.

Maximize Your BFCM Success with Strategic Quick Wins

Maximize Your BFCM Success with Strategic Quick Wins

September 27, 2024

8 eCommerce Trends for 2024 (and How to Leverage Them)

8 eCommerce Trends for 2024 (and How to Leverage Them)

November 27, 2023

How to Enhance CX with Zero-Party Data this BFCM

Manage & Collect

How to Enhance CX with Zero-Party Data this BFCM

November 9, 2023

More Than Just Review Collection: How to Leverage the Full Potential of REVIEWS.io

Manage & Collect

More Than Just Review Collection: How to Leverage the Full Potential of REVIEWS.io

September 22, 2023

How to Optimize Your BFCM Strategy with AI Sentiment Analysis

How to Optimize Your BFCM Strategy with AI Sentiment Analysis

September 13, 2023

Value-Based Pricing: Your Key to Differentiation and Customer Retention

Value-Based Pricing: Your Key to Differentiation and Customer Retention

August 15, 2023

eCommerce Growth Strategies: 7 Ways to Elevate the Customer Experience

eCommerce Growth Strategies: 7 Ways to Elevate the Customer Experience

Introducing AI Assistant: Your Companion for Review Insights & Data Analysis at Speed

Feature Release

Introducing AI Assistant: Your Companion for Review Insights & Data Analysis at Speed

Q2 Product Updates: 10 Customer-Centric Features to Explore With REVIEWS.io

Q2 Product Updates: 10 Customer-Centric Features to Explore With REVIEWS.io

Boost Your eCommerce Store with Dynamic Review Widgets

Manage & Collect

Boost Your eCommerce Store with Dynamic Review Widgets

Subscription Commerce: How to Attract & Retain a Repeat Customer Base

Subscription Commerce: How to Attract & Retain a Repeat Customer Base

Sustainability for eCommerce: How to Reduce Environmental Impact While Increasing Profit Margins

Sustainability for eCommerce: How to Reduce Environmental Impact While Increasing Profit Margins

The 80/20 rule: How to identify customers who are doing the most for your eCommerce business

The 80/20 rule: How to identify customers who are doing the most for your eCommerce business

Personalization V Customization: Enhance Customer Experience & Drive Revenue

Personalization V Customization: Enhance Customer Experience & Drive Revenue

How eCommerce Brands Drive Long Term Profitability with Reviews + Loyalty

How eCommerce Brands Drive Long Term Profitability with Reviews + Loyalty

Giesswein's Success Story: Boosting Conversions and Collecting Targeted Feedback with REVIEWS.io

Giesswein's Success Story: Boosting Conversions and Collecting Targeted Feedback with REVIEWS.io

Swap Third-Party for First-Party Data Using Our New Session Replay & Analytics Tool

Feature Release

Swap Third-Party for First-Party Data Using Our New Session Replay & Analytics Tool

REVIEWS.io Advanced Surveys Feature: Collect More In-depth and Insightful Zero-Party Data

REVIEWS.io Advanced Surveys Feature: Collect More In-depth and Insightful Zero-Party Data

Crafting Effective Review Invitations: Tips for Increasing Response Rates

Manage & Collect

Crafting Effective Review Invitations: Tips for Increasing Response Rates

Emerging Female Tech Talent, We Want You! Introducing the REVIEWS.io Girls in Tech Internship Program

Emerging Female Tech Talent, We Want You! Introducing the REVIEWS.io Girls in Tech Internship Program

3 Simple & Effective Ways to Maximize Product Page Conversion

Manage & Collect

3 Simple & Effective Ways to Maximize Product Page Conversion

9 Proven Strategies to Increase Sales with User-Generated Content (UGC)

9 Proven Strategies to Increase Sales with User-Generated Content (UGC)

February 27, 2023

Unlocking the Power of Review Mining: How to Make the Most of Your Customer Feedback Data

Manage & Collect

Unlocking the Power of Review Mining: How to Make the Most of Your Customer Feedback Data

February 17, 2023

Add Ratings & Reviews to Personalized Recommendations with Our Nosto Integration

Review Integration

Add Ratings & Reviews to Personalized Recommendations with Our Nosto Integration

February 9, 2023

How to Use ChatGPT for Better Review Management

Review Integration

How to Use ChatGPT for Better Review Management

February 1, 2023

How to Turn This Blue Monday into a Profitable Year of eCommerce

How to Turn This Blue Monday into a Profitable Year of eCommerce

January 16, 2023

2022 in Review: A Year of Customer Centric Product Development

2022 in Review: A Year of Customer Centric Product Development

December 22, 2022

How Melin Optimizes SMS Marketing and Review Collection with REVIEWS.io + Attentive

How Melin Optimizes SMS Marketing and Review Collection with REVIEWS.io + Attentive

December 22, 2022

Manage & Collect

6 Examples of How to Make Review Attributes Work for Your Brand

November 23, 2022

Big News: REVIEWS.io is Joining AppHub to further drive growth and functionality.

Big News: REVIEWS.io is Joining AppHub to further drive growth and functionality.

November 22, 2022

How The Brighton Beard Co. Scaled Up its UGC Strategy with the Switch to REVIEWS.io

How The Brighton Beard Co. Scaled Up its UGC Strategy with the Switch to REVIEWS.io

November 21, 2022

How Rocka Nutrition Went From 2.2 to 4.3 Stars on Trustpilot Using REVIEWS.io

How Rocka Nutrition Went From 2.2 to 4.3 Stars on Trustpilot Using REVIEWS.io

November 11, 2022

How Kent Street Cellars Thrives as a DTC Wine Merchant with Shopify x REVIEWS.io

How Kent Street Cellars Thrives as a DTC Wine Merchant with Shopify x REVIEWS.io

January 9, 2023

Leverage Trust to Maximize Conversion this BFCM and Beyond

Leverage Trust to Maximize Conversion this BFCM and Beyond

October 31, 2022

How to Make an Easy and Future Proof Switch from Your Current Review Provider

How to Make an Easy and Future Proof Switch from Your Current Review Provider

October 27, 2022

Trust is more than just a badge.

Trust is more than just a badge.

October 18, 2022

Support Business Performance and Growth Through Customer Surveys

Feature Release

Support Business Performance and Growth Through Customer Surveys

October 7, 2022

Syndicate UGC to All Your Retail Channels With The REVIEWS.io + Bazaarvoice Integration

Review Integration

Syndicate UGC to All Your Retail Channels With The REVIEWS.io + Bazaarvoice Integration

September 23, 2022

How & Why to Collect More Video Testimonials

Manage & Collect

How & Why to Collect More Video Testimonials

September 13, 2022

Collect Zero-Party Data and Drive Personalisation at Scale with Review Attributes

Collect Zero-Party Data and Drive Personalisation at Scale with Review Attributes

August 31, 2022

How a 20% Review Conversion Rate Drives Growth and Innovation for Vetain

How a 20% Review Conversion Rate Drives Growth and Innovation for Vetain

August 26, 2022

How Nakie Sells The Product Experience Through Review Driven UGC

How Nakie Sells The Product Experience Through Review Driven UGC

August 15, 2022

15 Badges for REVIEWS.io in the G2 Awards for Summer 2022

15 Badges for REVIEWS.io in the G2 Awards for Summer 2022

How Brands Can Adapt to GenZ’s New Shopping Habits

How Brands Can Adapt to GenZ’s New Shopping Habits

Why Should You Use a Centralised Platform When Collecting Reviews

Manage & Collect

Why Should You Use a Centralised Platform When Collecting Reviews

How Koh increased their email review conversion by 105%

How Koh increased their email review conversion by 105%

Charlie Hustle: ‘Switching away from Yotpo was a good business decision’

Charlie Hustle: ‘Switching away from Yotpo was a good business decision’

How To Create A Profitable Post Purchase Strategy

How To Create A Profitable Post Purchase Strategy

How Denman uses Online Reviews to Help Grow its Iconic Status

How Denman uses Online Reviews to Help Grow its Iconic Status

5 Brands Making Better Use of Their Yotpo Budget

5 Brands Making Better Use of Their Yotpo Budget

5 Benefits Ecommerce Managers Didn’t Know They Could Get From Reviews

5 Benefits Ecommerce Managers Didn’t Know They Could Get From Reviews

How Nudea Are Sharing Attributes to Support Women of All Shapes & Sizes

How Nudea Are Sharing Attributes to Support Women of All Shapes & Sizes

How Reviews Help Jimmy Joy Engage and Educate its DTC Audience

How Reviews Help Jimmy Joy Engage and Educate its DTC Audience

Promote Positive Climate Action with our Greenspark Integration

Review Integration

Promote Positive Climate Action with our Greenspark Integration

How Day Owl Migrated from Yotpo to Utilise Headless Commerce Approach

How Day Owl Migrated from Yotpo to Utilise Headless Commerce Approach

Trigger Automated Review Requests with Shopify Flow Feature

Feature Release

Trigger Automated Review Requests with Shopify Flow Feature

January 28, 2022

A Year of Innovation: We've Reinvested to Grow into a Market Leading Review Solution

A Year of Innovation: We've Reinvested to Grow into a Market Leading Review Solution

December 21, 2021

Introducing The All New Floating Widget!

Feature Release

Introducing The All New Floating Widget!

December 21, 2021

How To Get Out of My Trustpilot Contract

How To Get Out of My Trustpilot Contract

November 4, 2021

How to Add Reviews on Shopify 2.0 and Grow Trust

How to Add Reviews on Shopify 2.0 and Grow Trust

October 29, 2021

Reform Digital Agency Brings Added Value to their Clients with REVIEWS.io Partnership

Feature Release

Reform Digital Agency Brings Added Value to their Clients with REVIEWS.io Partnership

October 27, 2021

5 Ways Your Fashion Brand Can Prepare for the Future in eCommerce

October 21, 2021

How to Accelerate Review Collection with Flow Sequences

How to Accelerate Review Collection with Flow Sequences

October 19, 2021

How Reviews Are Helping VidiVet Transform The Veterinary Industry

How Reviews Are Helping VidiVet Transform The Veterinary Industry

October 12, 2021

5 min interview

Australian Retail Returns - Special Offer

Australian Retail Returns - Special Offer

October 11, 2021

How a Manual Approach Can Lead to Smarter Automation

How a Manual Approach Can Lead to Smarter Automation

October 5, 2021

How to Build a Brand Community

October 4, 2021

How LoveRaw's Reviews Prove You Need to Indulge Yourself in Vegan Chocolate

How LoveRaw's Reviews Prove You Need to Indulge Yourself in Vegan Chocolate

October 4, 2021

How to Level-Up Your Social Proof - Poet.so

How to Level-Up Your Social Proof - Poet.so

September 30, 2021

How to Maximise Your Customers Trust on Black Friday/Cyber Monday

How to Maximise Your Customers Trust on Black Friday/Cyber Monday

September 20, 2021

How Ocushield Leveraged Reviews to Encourage Investment

How Ocushield Leveraged Reviews to Encourage Investment

September 15, 2021

13 min interview

Why Lotuscraft Tried & Tested REVIEWS.io Before Switching

Why Lotuscraft Tried & Tested REVIEWS.io Before Switching

September 7, 2021

17 min interview

How Cosmetic Capital have enhanced their customer experience with reviews

How Cosmetic Capital have enhanced their customer experience with reviews

August 11, 2021

How MAAP Cycling Apparel Use an Omnichannel Approach for Growth.

How MAAP Cycling Apparel Use an Omnichannel Approach for Growth.

Eloise Hall is a brand with a passion for sustainability and trust with the consumer

11 min interview

How Fat Lad At The Back Built a Diverse and Inclusive Community With Reviews

How Fat Lad At The Back Built a Diverse and Inclusive Community With Reviews

17 min interview

How less than transparent claims on sustainability prompted Non Plastic Beach to take action

How less than transparent claims on sustainability prompted Non Plastic Beach to take action

23 min interview

How Rejuvenation Clinics Unlocked Customer Reviews via SMS

How Rejuvenation Clinics Unlocked Customer Reviews via SMS

How Customer Service Affects The Success of The Brand?

How to Succeed With Running a Pop-up Shop

How to Succeed With Running a Pop-up Shop

How To Write A Review On REVIEWS.io

Manage & Collect

How To Write A Review On REVIEWS.io

How Tight Spot Increased Conversion Rates by 30% Using Reviews

How Tight Spot Increased Conversion Rates by 30% Using Reviews

August 30, 2018

Review Invitations- 5 Quick Tips on Improving Conversion

Manage & Collect

Review Invitations- 5 Quick Tips on Improving Conversion

Jules B Sees 18% Higher Turnover Using Reviews.io

Jules B Sees 18% Higher Turnover Using Reviews.io

How To Get Google Reviews and Increase Google Shopping conversions

How To Get Google Reviews and Increase Google Shopping conversions

February 16, 2017

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