Author

Richard Ball

Bio Summary

Richard Ball, an experienced professional, leads brand and marketing efforts at REVIEWS.io. With a background in digital development and brand management, including roles at TEN., Beginning Boutique, and Media Heroes, he combines creativity and strategic insight to drive success. Passionate about leveraging technology to tell compelling brand stories, Richard holds a degree from the University of Lincoln and resides in Kibworth Beauchamp, England.

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8 eCommerce Trends for 2024 (and How to Leverage Them)
Ecommerce

8 eCommerce Trends for 2024 (and How to Leverage Them)

Richard Ball
November 27, 2023
•
5 min read
How to Enhance CX with Zero-Party Data this BFCM
Manage & Collect

How to Enhance CX with Zero-Party Data this BFCM

Richard Ball
November 9, 2023
•
5 min read
More Than Just Review Collection: How to Leverage the Full Potential of REVIEWS.io
Manage & Collect

More Than Just Review Collection: How to Leverage the Full Potential of REVIEWS.io

Richard Ball
September 22, 2023
•
7 min read
How to Optimize Your BFCM Strategy with AI Sentiment Analysis
Marketing

How to Optimize Your BFCM Strategy with AI Sentiment Analysis

Richard Ball
September 13, 2023
•
4 min read
Value-Based Pricing: Your Key to Differentiation and Customer Retention
Marketing

Value-Based Pricing: Your Key to Differentiation and Customer Retention

Richard Ball
August 15, 2023
•
6 min read
eCommerce Growth Strategies: 7 Ways to Elevate the Customer Experience
Marketing

eCommerce Growth Strategies: 7 Ways to Elevate the Customer Experience

Richard Ball
July 24, 2023
•
5 min read
Introducing AI Assistant: Your Companion for Review Insights & Data Analysis at Speed
Feature Release

Introducing AI Assistant: Your Companion for Review Insights & Data Analysis at Speed

Richard Ball
July 17, 2023
•
5 min read
Q2 Product Updates: 10 Customer-Centric Features to Explore With REVIEWS.io
Announcements

Q2 Product Updates: 10 Customer-Centric Features to Explore With REVIEWS.io

Richard Ball
July 10, 2023
•
4 min read
Boost Your eCommerce Store with Dynamic Review Widgets
Manage & Collect

Boost Your eCommerce Store with Dynamic Review Widgets

Richard Ball
June 26, 2023
•
3 min read
Subscription Commerce: How to Attract & Retain a Repeat Customer Base
Ecommerce

Subscription Commerce: How to Attract & Retain a Repeat Customer Base

Richard Ball
June 5, 2023
•
6 min read
Sustainability for eCommerce: How to Reduce Environmental Impact While Increasing Profit Margins
Ecommerce

Sustainability for eCommerce: How to Reduce Environmental Impact While Increasing Profit Margins

Richard Ball
May 31, 2023
•
5 min read
The 80/20 rule: How to identify customers who are doing the most for your eCommerce business
Ecommerce

The 80/20 rule: How to identify customers who are doing the most for your eCommerce business

Richard Ball
May 25, 2023
•
5 min read
Personalization V Customization: Enhance Customer Experience & Drive Revenue
Ecommerce

Personalization V Customization: Enhance Customer Experience & Drive Revenue

Richard Ball
May 15, 2023
•
5 min read
How eCommerce Brands Drive Long Term Profitability with Reviews + Loyalty
Marketing

How eCommerce Brands Drive Long Term Profitability with Reviews + Loyalty

Richard Ball
April 28, 2023
•
4 min read
Giesswein's Success Story: Boosting Conversions and Collecting Targeted Feedback with REVIEWS.io
Case Studies

Giesswein's Success Story: Boosting Conversions and Collecting Targeted Feedback with REVIEWS.io

Richard Ball
March 27, 2023
•
3 min read
Swap Third-Party for First-Party Data Using Our New Session Replay & Analytics Tool
Feature Release

Swap Third-Party for First-Party Data Using Our New Session Replay & Analytics Tool

Richard Ball
April 4, 2023
•
4 min
REVIEWS.io Advanced Surveys Feature: Collect More In-depth and Insightful Zero-Party Data
Announcements

REVIEWS.io Advanced Surveys Feature: Collect More In-depth and Insightful Zero-Party Data

Richard Ball
March 20, 2023
•
3 min read
Emerging Female Tech Talent, We Want You! Introducing the REVIEWS.io Girls in Tech Internship Program
Announcements

Emerging Female Tech Talent, We Want You! Introducing the REVIEWS.io Girls in Tech Internship Program

Richard Ball
March 8, 2023
•
3 min read
3 Simple & Effective Ways to Maximize Product Page Conversion
Manage & Collect

3 Simple & Effective Ways to Maximize Product Page Conversion

Richard Ball
March 6, 2023
•
7 min read
6 Proven Strategies to Increase Sales with User-Generated Content (UGC)
Marketing

6 Proven Strategies to Increase Sales with User-Generated Content (UGC)

Richard Ball
February 27, 2023
•
4 min read
Templates for Writing Review Responses to both Negative & Positive reviews
Manage & Collect

Templates for Writing Review Responses to both Negative & Positive reviews

Richard Ball
February 10, 2023
•
6 min read
Unlocking the Power of Review Mining: How to Make the Most of Your Customer Feedback Data
Manage & Collect

Unlocking the Power of Review Mining: How to Make the Most of Your Customer Feedback Data

Richard Ball
February 17, 2023
•
3 min read
Add Ratings & Reviews to Personalized Recommendations with Our Nosto Integration
Review Integration

Add Ratings & Reviews to Personalized Recommendations with Our Nosto Integration

Richard Ball
February 9, 2023
•
3 min read
How to Use ChatGPT for Better Review Management
Review Integration

How to Use ChatGPT for Better Review Management

Richard Ball
February 1, 2023
•
4 min
How to Turn This Blue Monday into a Profitable Year of eCommerce
Ecommerce

How to Turn This Blue Monday into a Profitable Year of eCommerce

Richard Ball
January 16, 2023
•
4 min read
2022 in Review: A Year of Customer Centric Product Development
Announcements

2022 in Review: A Year of Customer Centric Product Development

Richard Ball
December 22, 2022
•
6 min read
How Melin Optimizes SMS Marketing and Review Collection with REVIEWS.io + Attentive
Marketing

How Melin Optimizes SMS Marketing and Review Collection with REVIEWS.io + Attentive

Richard Ball
December 22, 2022
•
4 min read
6 Examples of How to Make Review Attributes Work for Your Brand
Manage & Collect

6 Examples of How to Make Review Attributes Work for Your Brand

Richard Ball
November 23, 2022
•
5 min read
Big News: REVIEWS.io is Joining AppHub to further drive growth and functionality.
Announcements

Big News: REVIEWS.io is Joining AppHub to further drive growth and functionality.

Richard Ball
November 22, 2022
•
3 min read
How The Brighton Beard Co. Scaled Up its UGC Strategy with the Switch to REVIEWS.io
Case Studies

How The Brighton Beard Co. Scaled Up its UGC Strategy with the Switch to REVIEWS.io

Richard Ball
November 21, 2022
•
4 min read
How Rocka Nutrition Went From 2.2 to 4.3 Stars on Trustpilot Using REVIEWS.io
Case Studies

How Rocka Nutrition Went From 2.2 to 4.3 Stars on Trustpilot Using REVIEWS.io

Richard Ball
November 11, 2022
•
3 min read
How Kent Street Cellars Thrives as a DTC Wine Merchant with Shopify x REVIEWS.io
Case Studies

How Kent Street Cellars Thrives as a DTC Wine Merchant with Shopify x REVIEWS.io

Richard Ball
January 9, 2023
•
4 min read
Leverage Trust to Maximize Conversion this BFCM and Beyond
Marketing

Leverage Trust to Maximize Conversion this BFCM and Beyond

Richard Ball
October 31, 2022
•
6 min read
How to Make an Easy and Future Proof Switch from Your Current Review Provider
Marketing

How to Make an Easy and Future Proof Switch from Your Current Review Provider

Richard Ball
October 27, 2022
•
5 min read
Trust is more than just a badge.
Marketing

Trust is more than just a badge.

Richard Ball
October 18, 2022
•
5 min read
Support Business Performance and Growth Through Customer Surveys
Feature Release

Support Business Performance and Growth Through Customer Surveys

Richard Ball
October 7, 2022
•
3 min read
Syndicate UGC to All Your Retail Channels With The REVIEWS.io + Bazaarvoice Integration
Review Integration

Syndicate UGC to All Your Retail Channels With The REVIEWS.io + Bazaarvoice Integration

Richard Ball
September 23, 2022
•
3 min read
How & Why to Collect More Video Testimonials
Manage & Collect

How & Why to Collect More Video Testimonials

Richard Ball
September 13, 2022
•
5 min read
Collect Zero-Party Data and Drive Personalisation at Scale with Review Attributes
Announcements

Collect Zero-Party Data and Drive Personalisation at Scale with Review Attributes

Richard Ball
August 31, 2022
•
5 min read
How a 20% Review Conversion Rate Drives Growth and Innovation for Vetain
Case Studies

How a 20% Review Conversion Rate Drives Growth and Innovation for Vetain

Richard Ball
August 26, 2022
•
5 min read
How Nakie Sells The Product Experience Through Review Driven UGC
Case Studies

How Nakie Sells The Product Experience Through Review Driven UGC

Richard Ball
August 15, 2022
•
3 min read
15 Badges for REVIEWS.io in the G2 Awards for Summer 2022
Announcements

15 Badges for REVIEWS.io in the G2 Awards for Summer 2022

Richard Ball
August 2, 2022
•
3 min read
How Brands Can Adapt to GenZ’s New Shopping Habits
Marketing

How Brands Can Adapt to GenZ’s New Shopping Habits

Richard Ball
June 30, 2022
•
4 min read
Why Should You Use a Centralised Platform When Collecting Reviews
Manage & Collect

Why Should You Use a Centralised Platform When Collecting Reviews

Richard Ball
June 28, 2022
•
5 min read
How Koh increased their email review conversion by 105%
Case Studies

How Koh increased their email review conversion by 105%

Richard Ball
June 22, 2022
•
5 min read
Charlie Hustle: ‘Switching away from Yotpo was a good business decision’
Case Studies

Charlie Hustle: ‘Switching away from Yotpo was a good business decision’

Richard Ball
June 9, 2022
•
3min read
How To Create A Profitable Post Purchase Strategy
Marketing

How To Create A Profitable Post Purchase Strategy

Richard Ball
June 6, 2022
•
5 min read
How Denman uses Online Reviews to Help Grow its Iconic Status
Case Studies

How Denman uses Online Reviews to Help Grow its Iconic Status

Richard Ball
May 3, 2022
•
5 min read
5 Brands Making Better Use of Their Yotpo Budget
Marketing

5 Brands Making Better Use of Their Yotpo Budget

Richard Ball
April 28, 2022
•
5 min read
5 Benefits Ecommerce Managers Didn’t Know They Could Get From Reviews
Marketing

5 Benefits Ecommerce Managers Didn’t Know They Could Get From Reviews

Richard Ball
April 26, 2022
•
4 min read
How Nudea Are Sharing Attributes to Support Women of All Shapes & Sizes
Case Studies

How Nudea Are Sharing Attributes to Support Women of All Shapes & Sizes

Richard Ball
April 7, 2022
•
4 min read
How Reviews Help Jimmy Joy Engage and Educate its DTC Audience
Case Studies

How Reviews Help Jimmy Joy Engage and Educate its DTC Audience

Richard Ball
March 28, 2022
•
5 min read
Understand Your Customers Journey With Attribution Data from FullPicture.io
Feature Release

Understand Your Customers Journey With Attribution Data from FullPicture.io

Richard Ball
March 23, 2022
•
3 min read
Promote Positive Climate Action with our Greenspark Integration
Review Integration

Promote Positive Climate Action with our Greenspark Integration

Richard Ball
March 17, 2022
•
5 min read
How Day Owl Migrated from Yotpo to Utilise Headless Commerce Approach
Case Studies

How Day Owl Migrated from Yotpo to Utilise Headless Commerce Approach

Richard Ball
March 15, 2022
•
5 min read
Trigger Automated Review Requests with Shopify Flow Feature
Feature Release

Trigger Automated Review Requests with Shopify Flow Feature

Richard Ball
January 28, 2022
•
2 min read
A Year of Innovation: We've Reinvested to Grow into a Market Leading Review Solution
Ecommerce

A Year of Innovation: We've Reinvested to Grow into a Market Leading Review Solution

Richard Ball
December 21, 2021
•
3 min read
Introducing The All New Floating Widget!
Feature Release

Introducing The All New Floating Widget!

Richard Ball
December 21, 2021
•
1 min read
How To Get Out of My Trustpilot Contract
Ecommerce

How To Get Out of My Trustpilot Contract

Richard Ball
November 4, 2021
•
4 min read
How to Add Reviews on Shopify 2.0 and Grow Trust
Announcements

How to Add Reviews on Shopify 2.0 and Grow Trust

Richard Ball
October 29, 2021
•
3 min read
Reform Digital Agency Brings Added Value to their Clients with REVIEWS.io Partnership
Feature Release

Reform Digital Agency Brings Added Value to their Clients with REVIEWS.io Partnership

Richard Ball
October 27, 2021
•
3 min read
5 Ways Your Fashion Brand Can Prepare for the Future in eCommerce
Ecommerce

5 Ways Your Fashion Brand Can Prepare for the Future in eCommerce

Richard Ball
October 21, 2021
•
5 min read
How to Accelerate Review Collection with Flow Sequences
Marketing

How to Accelerate Review Collection with Flow Sequences

Richard Ball
October 19, 2021
•
5 min read
How Reviews Are Helping VidiVet Transform The Veterinary Industry
Case Studies

How Reviews Are Helping VidiVet Transform The Veterinary Industry

Richard Ball
October 12, 2021
•
5 min interview
Australian Retail Returns - Special Offer
Announcements

Australian Retail Returns - Special Offer

Richard Ball
October 11, 2021
•
2 min read
How a Manual Approach Can Lead to Smarter Automation
Marketing

How a Manual Approach Can Lead to Smarter Automation

Richard Ball
October 5, 2021
•
2 min read
How to Build a Brand Community
Marketing

How to Build a Brand Community

Richard Ball
October 4, 2021
•
4 min read
How LoveRaw's Reviews Prove You Need to Indulge Yourself in Vegan Chocolate
Case Studies

How LoveRaw's Reviews Prove You Need to Indulge Yourself in Vegan Chocolate

Richard Ball
October 4, 2021
•
4 min read
How to Level-Up Your Social Proof - Poet.so
Social Proof

How to Level-Up Your Social Proof - Poet.so

Richard Ball
September 30, 2021
•
3 min read
How to Maximise Your Customers Trust on Black Friday/Cyber Monday
Partners

How to Maximise Your Customers Trust on Black Friday/Cyber Monday

Richard Ball
September 20, 2021
•
2 mins
How Ocushield Leveraged Reviews to Encourage Investment
Case Studies

How Ocushield Leveraged Reviews to Encourage Investment

Richard Ball
September 15, 2021
•
13 min interview
Why Lotuscraft Tried & Tested REVIEWS.io Before Switching
Case Studies

Why Lotuscraft Tried & Tested REVIEWS.io Before Switching

Richard Ball
September 7, 2021
•
17 min interview
How Cosmetic Capital have enhanced their customer experience with reviews
Case Studies

How Cosmetic Capital have enhanced their customer experience with reviews

Richard Ball
August 11, 2021
•
4 mins read
How MAAP Cycling Apparel Use an Omnichannel Approach for Growth.
Case Studies

How MAAP Cycling Apparel Use an Omnichannel Approach for Growth.

Richard Ball
July 14, 2021
•
4 mins read
Eloise Hall is a brand with a passion for sustainability and trust with the consumer
Case Studies

Eloise Hall is a brand with a passion for sustainability and trust with the consumer

Richard Ball
July 8, 2021
•
11 min interview
How Fat Lad At The Back Built a Diverse and Inclusive Community With Reviews
Case Studies

How Fat Lad At The Back Built a Diverse and Inclusive Community With Reviews

Richard Ball
July 6, 2021
•
17 min interview
How less than transparent claims on sustainability prompted Non Plastic Beach to take action
Case Studies

How less than transparent claims on sustainability prompted Non Plastic Beach to take action

Richard Ball
June 18, 2021
•
23 min interview
How Rejuvenation Clinics Unlocked Customer Reviews via SMS
Case Studies

How Rejuvenation Clinics Unlocked Customer Reviews via SMS

Richard Ball
June 17, 2021
•
3 Min Read
How Customer Service Affects The Success of The Brand?
Ecommerce

How Customer Service Affects The Success of The Brand?

Richard Ball
June 2, 2021
•
3 min read
How to Succeed With Running a Pop-up Shop
Marketing

How to Succeed With Running a Pop-up Shop

Richard Ball
May 24, 2021
•
3 min read
5-Step Strategy to Find the Right Influencer in Your Niche
Ecommerce

5-Step Strategy to Find the Right Influencer in Your Niche

Richard Ball
May 20, 2021
•
4 min Read
How To Write A Review On REVIEWS.io
Manage & Collect

How To Write A Review On REVIEWS.io

Richard Ball
May 9, 2019
•
5 min read
How Tight Spot Increased Conversion Rates by 30% Using Reviews
Case Studies

How Tight Spot Increased Conversion Rates by 30% Using Reviews

Richard Ball
August 30, 2018
•
3 min read
Review Invitations- 5 Quick Tips on Improving Conversion
Manage & Collect

Review Invitations- 5 Quick Tips on Improving Conversion

Richard Ball
April 18, 2018
•
5 min read
Jules B Sees 18% Higher Turnover Using Reviews.io
Case Studies

Jules B Sees 18% Higher Turnover Using Reviews.io

Richard Ball
March 7, 2018
•
3 min read
How To Get Google Reviews and Increase Google Shopping conversions
Google Reviews

How To Get Google Reviews and Increase Google Shopping conversions

Richard Ball
February 16, 2017
•
3 min read