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Ecommerce

Why star ratings aren't enough on their own

Nikesh Godhania
October 20, 2026
•
5 minutes

A 4.8 rating only tells shoppers a product is good, but their real doubts are more specific, and Okanui, K PLACE and Kijimea show how to answer them before Black Friday.

Why star ratings aren't enough on their own

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At REVIEWS.io, we invest in our clients. Our talented team works hard to improve our service and build new features that give you more of what you need. Our Blog aims to give you all that and more!

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Tom Goodwin
President / COO
at Clearer.io
Richard Ball
Sr. Manager of Demand Generation at Clearer.io
Don Kvasys
VP of UX/UI
at Clearer.io
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