Feature Release
Showcase Your Best Review Content with the New Review Nuggets Widget
August 12, 2022
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3 min read
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Marketing emails are only as strong as the trust they build. And while polished copy and slick designs help, today’s consumers are far more influenced by what other customers have to say.
Why? Because real customer experiences carry more weight than polished brand messaging.
In fact, 82% of consumers say they’d be more likely to purchase from a brand that incorporates UGC into its marketing.
The REVIEWS.io Klaviyo integration makes it easy to bring that authenticity into every email flow, so your campaigns don’t just look good - they build trust and drive action.
The easiest way to add UGC to your campaigns is to set up the REVIEWS.io Klaviyo integration.
In just a few clicks, you can showcase authentic reviews and customer photos that build trust and drive higher click-through rates.
Once connected, you have a number of ways to display review content in Klaviyo emails:
Create shoppable UGC galleries from verified customer photos and Instagram content, then embed them into Klaviyo emails.
How to use it:
Why it works:
Automatically display text reviews, star ratings, and review counts alongside product images inside your emails.
How to use it:
Why it works:
Turn your best reviews into branded graphics using our Social Proof Editor, then drop them into Klaviyo emails as attention-grabbing visuals.
How to use it:
Why it works:
With REVIEWS.io’s advanced Klaviyo integration, you can showcase authentic reviews and UGC in emails, turning every send into a trust-led driver of engagement.
When synced with Klaviyo, review data becomes a powerful tool for automation and personalization - helping you send the right message, to the right customer, at the right time.
With REVIEWS.io, you have two options for sending review requests.
You can use REVIEWS.io Flow to build custom sequences, or, if you prefer - you can send review invitations from Klaviyo.
This option brings all your customer communications into one platform, so every email is consistent and measurable.
How it works:
Benefits:
Every review captured in REVIEWS.io can act as a trigger for a post-review flow in Klaviyo, allowing you to respond automatically based on customer sentiment.
How it works:
Benefits:
With REVIEWS.io Attributes, you can collect valuable customer data during the review process - like hair type, pet breed, or product preferences.
This then flows directly into Klaviyo for detailed segmentation.
How it works:
Benefits:
Syncing review data with Klaviyo unlocks automation and personalization, helping you send the right message to the right customer at the right time.
Email remains one of the most effective channels in eCommerce. But only when it inspires action. By combining Klaviyo with REVIEWS.io, you can make every send more authentic, more personal, and more profitable.
As an Elite Partner, we work closely with Klaviyo to ensure this integration offers best-in-class functionality and long-term reliability.
That means you can confidently use review data to strengthen your customer relationships and drive results.
Already a REVIEWS.io customer? Simply set up the Klaviyo integration and start experimenting with UGC galleries, product review blocks, and automated flows. If you need support, our team is here to help.
New to REVIEWS.io? Book a demo today to see how verified customer voices can transform your email marketing.
UGC (User-Generated Content) refers to authentic photos, videos, and reviews created by real customers. Including UGC in your emails adds credibility, strengthens trust, and encourages subscribers to convert.
Always ask customers for permission before using their content. With REVIEWS.io, this is built into the workflow. You can automatically request usage rights when customers submit photos or tag your brand on social media.
Yes. UGC increases engagement, click-through rates, and conversions by showcasing real experiences that resonate more than branded imagery or copy alone.
A Klaviyo partner is an approved technology provider offering certified integrations with Klaviyo. As an Elite Partner, REVIEWS.io delivers seamless functionality, expert support, and reliable data syncing for top-tier performance.
