Product Launch: Influence

June 26, 2019

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3 min read

It's time to bring your marketing into the 21st century. Leverage the power of Instagram influencers and user-generated content with our latest piece of tech.

Introducing: Influence

E-commerce is changing and Reviews.io is changing with it. Today we launched Influence - a brand new bolt-on product for enhanced Reputation Management.

Consisting of three parts - Discover, Engage & Publish - Influence brings the best of Instagram to your Reviews.io Dashboard.

Get the tools to create fail-safe Influencer Marketing campaigns, interact with and repurpose user-generated content and experiment with shoppable Instagram galleries in one smart, easy-to-use package.

Discover: identify your most influential brand advocates

Not all reviewers are made equal - some have the influence to make your brand become the next best thing. 'Discover' helps you identify your most powerful and authentic brand ambassador, in seconds.

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Upgrade now and you'll be able to:

View a dynamic list of Instagram users that have shopped your products, mentioned your brand or left you an online review.
Sort them by follower count to identify your most powerful brand advocates.
Access your Influencer's contact information and reach out by email.

'Discover' takes the guesswork out of Influencer Marketing. Connect with Influencers that have already shown an interest in your brand, with an audience that shares their tastes for mutually-beneficial collaborations with a high ROI.

Engage: access user-generated content & automate rights requests

User-generated content is your best form of free marketing. 'Engage' pulls all your brand's relevant UGC into one smart system for you to use to your advantage.

With 'Engage', you can:

View a dynamic feed of Instagram posts your brand has been mentioned or tagged in, plus those containing hashtags you have specified.
Automatically request image rights at the click of a button.
Tag products, product categories or URLs in the gallery images.

'Engage' makes the most of user-generated content by making it your own. Turn every great customer photo into compelling marketing for your brand to save less and earn more.

Publish: create an on-site, shoppable Instagram gallery

The way we shop is changing and Instagram now influences 75% of purchase decisions. 'Publish' uses shoppable Instagram galleries to recreate this experience on your eCommerce sites.

'Publish' goes hand-in-hand with Engage enabling you to:

Create a highly-engaging, shoppable gallery from Instagram images.
Customise the widget layout and font to make it your own.

Everyone loves a scroll. With 'Publish' you can bring the power of amazing user-generated content to your site in just a few clicks. Display authentic images of your products to build trust and boost buyer confidence.

UPGRADE NOW

Ready to get more influential? Head to the Influence tab in your REVIEWS.io Dashboard to upgrade now.

For further questions, head to our home page and pop on live chat with one of our customer advisors - they're on hand to help every step of the way.